Fashion and accessories brand Yousta has launched a brick-and-mortar store in Hubli to connect with shoppers in Karnataka. The value focused label is continuing to expand its offline presence across India and also recently launched a collaborative collection to celebrate the new Deadpool & Wolverine movie.
“Want to flex on the gram, or just need a new vibe?” wrote Yousta on Facebook. “We’ve got the looks that’ll make your style iconic. Get your perfect fit from Yousta today! We are now at Hubli.”
The new Hubli store retails men’s and women’s western wear as well as accessories and bags. Yousta has opened a number of new stores recently in locations including Lucknow, Pune, Prayagraj, Mumbai, and Kolkata among others.
Yousta has also collaborated with Disney Consumer Products India to launch a clothing collection featuring motifs from the new Marvel movie: Deadpool & Wolverine. The bold and graphic collection mixes themes from the franchise with a streetwear inspired aesthetic.
Yousta was launched in August 2023 by Reliance Industries Limited’ retail arm Reliance Retail. The brand caters to Gen Z shoppers looking for trend driven, affordable clothing. Along with its growing network of brick-and-mortar stores, the brand also retails online through its direct-to-customer e-commerce store and a variety of multi-brand platforms.
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