Published
December 26, 2024
Sustainable luggage and accessories brand Uppercase has launched an exclusive brand outlet in Mumbai. Located on the second floor of the metro’s R City Mall, the store retails suitcases and backpacks for men, women, and children.
“New destination: R City Mall,” announced Uppercase on Facebook, sharing images of the new outlet. “Opening week offer: A bagpack free with a luggage worth Rs 5,000. Shop soon!”
The Uppercase store has a curved, open facade and its interior ressembles an airport luggage room with industrial design elements and a scrolling digital text banner. The brand’s colourful children’s backpacks are displayed on a dedicated wall and its hard-case suitcases rest on wooden palettes throughout the space.
The brand’s products are 100% made in India and use recycled plastic, according to a large billboard erected in the mall to celebrate the store opening. Along with using eco-friendly materials in its production process, the brand also employs numerous sustainable initiatives such as CO2 emissions reduction practices.
Uppercase was founded by entrepreneur Sudip Ghose in 2021. Along with its exclusive brand outlets located throughout India, the brand also retails from its direct to customer e-commerce store.
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