Menswear brand Snitch has announced the opening of its 20th store in India to date as it continues to expand its brick-and-mortar network and seek out new customer demographics. Located on Bandra Linking Road in Mumbai, the store measures over 1,750 square feet.
“Bandra Linking Road is synonymous with Mumbai’s fashion culture, and we’re excited to contribute to this vibrant shopping scene,” said Snitch’s founder Siddharth Dungarwal in a press release. “Our new store is designed to offer an immersive shopping experience, where customers can explore our latest collections and discover their style.”
Bandra Linking Road is a bustling area known for its diverse fashion retail offering. The store has a graphic, textured façade featuring large digital screens which showcase Snitch’s latest designs and collections to boost in-store footfall and its bright, white interior has a modern feel.
Shoppers can browse Snitch’s selection of tailored suits, shirts, and chinos as well as its streetwear inspired casual wear line in the new outlet. The store is designed to blend technology with in-person experiences as part of Snitch’s omni-channel approach to retail and strategy to engage Gen Z shoppers.
Snitch launched as a direct to customer online brand in 2020. Today, the label and counts 19 other stores across India in locations including Hyderabad, Surat , Ahmedabad, Vadodara, Pune, and Bengaluru among others.
Copyright © 2024 FashionNetwork.com All rights reserved.
