Snitch launches 32nd India store at Kalyan Metro Junction Mall, Maharashtra

Men’s apparel and accessories brand Snitch has brought its India brick-and-mortar store total to 32 with the launch of its latest exclusive brand outlet. Located in Kalyan Metro Junction Mall at Kalyan West, the store bolsters Snitch’s retail presence in Maharashtra.

“This new store in Kalyan is a significant milestone in our journey,” said Snitch’s founder and chief executive officer Siddharth Dungarwal in a press release. “We’re delighted to expand into this vibrant city, connecting with our customers and making our unique styles accessible to more people.”
 
Snitch’s latest retail outlet measures 2,070 square feet and houses a wide selection of men’s western wear, ranging from basics and casual wear to semi formal separates. Its location in Kalyan West is designed to help the brand connect with diverse demographics in the popular shopping destination.
 
The outlet has an open façade, featuring a large size digital screen to its left to showcase new designs and brand campaigns. The store’s interior has a monochrome colour palette and mixes technological features with an immersive offline experience.
 
Snitch was launched as a direct to customer men’s apparel brand in 2020 and has now embraced an omni-channel expansion strategy. Expanding swiftly across India this year, Snitch has recently opened stores in locations including Bengaluru, Jaipur, Bhopal, Mumbai, Dehradun, Indore, Mangalore, and Pune among others.