Published
January 15, 2025
Apparel and lifestyle brand Snitch is targeting Rs 1,000 crore in revenue for the 2026 financial year. After launching 50 exclusive brand outlets during the current fiscal year, the business plans to launch 75 new stores in the 2026 financial year.
“In FY26, we are eyeing to surpass net revenue of Rs 1,000 crore,” Snitch’s founder Siddharth Dungarwal told ET Retail. “Our aspiration is to register $500 million in revenue in the next five years.”
Snitch plans to expand both its product categories and offline retail footprint to drive revenue growth. Having recently launched its ‘Worth the Wait’ app to enable shoppers to have early access to new launches, the label plans to launch a loyalty program named ‘SnitchX’ next month.
“All our stores are profitable, hence the idea is to generate cash from these 50 stores and then invest the same in the new upcoming stores,” said Dungarwal. “We will be investing around Rs 20 crore to Rs 25 crore to open 75 new outlets.”
The brand plans to continue its pan-India retail expansion over the coming years and aims to launch 300 brick-and-mortar stores by the 2028 financial year. At present, around 60% of Snitch’s stores are run by franchise partners and 40% are company owned outlets and the business aims to increase its number of company owned stores so the ratio is around 50:50.
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