Riccaro Corduso launches its inaugural campaign ‘Rise Above’ (#1688713)

Riccaro Corduso, a newly launched luxury fashion brand has launched its first campaign titled ‘Rise Above’ featuring international models.

With this campaign, the brand aims to introduce its collection in the ultra-premium fashion space and amplify its visibility to its target audience across the globe.

The campaign shot in Ladakh is now live across the brand’s social media platforms, including YouTube, Facebook, and Instagram.

Commenting on the launch, Adnan Sayed, founder of Riccaro Corduso in a statement said, “Rise Above is not just a campaign, it’s a philosophy. It embodies timeless elegance and the indomitable human spirit. Through this initiative, we bring our vision of luxury with authenticity and purpose to the global stage.”

Faizan Goud, founder added, “This campaign showcases India’s potential to set global benchmarks in luxury fashion. We aim to make Riccaro Corduso synonymous with understated elegance and innovation worldwide. Our global expansion plans will further cement this vision.”

Riccaro Corduso autumn winter/24 collection featuring luxury menswear such as t-shirts, shirts, and jackets is currently available on the brand’s e-commerce store.