Raymond names Vipul Mathur as head of Ethnix and Raymond Home divisions

Textile and clothing giant Raymond has named Vipul Mathur as the new head of its ‘Ethnix’ and ‘Raymond Home’ divisions. In his new role, Mathur will drive growth in the segments as part of Raymond’s new growth strategy for the upcoming 2026 financial year. 

“Excited to be part of Raymond’s journey as we scale new businesses of Raymond Home and Ethnix by Raymond,” said Vipul Mathur, Indian Retailer Bureau reported. “These businesses have the potential for rapid growth and market share expansion. Raymond is a $1 billion revenue brand, willing to expand into new categories.”

Mathur currently holds the role of chief business officer at Raymond and has over 20 years of experience in e-commerce, retail, and branding, according to his Linkedin page. The executive’s focus areas include enhancing growth, profitability, and consumer experience and Mathur has received a Lifetime award for his contribution to the Indian Retail Industry.

Raymond is currently working to foster innovation across its leadership and operations. By bringing two of its business segments, Raymond Home and Ethnix, under one unified leadership, the business aims to tap into new market opportunities. Following the appointment, both Raymond Home and Ethnix’s leadership will directly report to Mathur.