Popees Baby Care launches 83rd India store in Kollam

Mother and baby clothing, personal care, and lifestyle business Popees Baby Care has brought its pan-India store total to 83 with the opening of its second exclusive brand outlet in Kollam to reach more shoppers offline in Kerala. 

“We are delighted to strengthen our retail footprint in southern India by opening 83rd store in Kollam,” said Popees Group’s managing director and chairman Shaju Thomas in a press release. “This shows our commitment to delivering much needed growth by expanding our presence in the ever growing baby care market. We believe in the potential of the southern market, and with this store opening we are further establishing ourselves in this dynamic region.”

Popees Baby Care recently launched four exclusive brand outlets in the southern state of Kerala to connect with shoppers offline in the region. The brand plans to open and additional 42 brick-and-mortar stores in the 2026 financial year with a focus on Tamil Nadu, Karnataka, Andhra Pradesh, and Telangana as well as major metros across India and global stores in Abu Dhabi and Sharjah.

Entrepreneur Shaju Thomas launched Popees Baby Care in 2003 with the aim of providing the best possible care for babies through safe and effective products. The business’ products range from personal care goods such as soap, wet wipes, baby oil, cream, and powder to diapers for children and fabric wash as well as toys, clothing, and footwear. The brand also retails a line of maternity products for new mothers and mothers to be. Popees Baby Care employs over 2,000 individuals and its three production plants have the capacity to manufacture around five lakh garments each month.