Opium Eyewear launches limited edition Iron Man Collection

On November 11, Opium Eyewear launched a limited edition collection of eyewear to celebrate the Marvel universe superhero Iron Man as the third and final chapter in its Marvel-inspired eyewear series.

“At Opium, we believe that everyone has a ‘superhero within,’ and eyewear serves as a modern-day mask, enhancing our style while subtly transforming our persona,” said Opium Eyewear’s founder Ronak Sheth in a press release. “This collection embodies the dual nature of Iron Man, blending bold designs with versatile everyday wear, allowing our customers to embody both the powerful superhero and the innovative, everyday individual.”
 
The collection mixes Opium Eyewear’s modern style glasses frames with subtle details from the Iron Man universe such as the superhero’s helmet and name of his business. The designs are created to empower wearers to express their inner hero, according to the label, and are available on its e-commerce store.

“This collection represents our most ambitious work to date, embodying both luxury and durability while reflecting our brand’s commitment to high-quality design,” said Sheth. “The Marvel-inspired collections have allowed us to connect with our customers on a deeper level, offering them eyewear that speaks to their sense of individuality and evolution, something both Tony Stark and Opium understand well.”