Niraamaya Life appoints Ashwani Gandhi as CEO

Niraamaya Life, a digital-first wellness brand has strengthened its leadership team with the appointment of Ashwani Gandhi as the new chief executive officer (CEO).

In his new role, Gandhi will lead the three business verticals of Niraamaya that include retreats, direct-to-consumer (D2C) business, and products.

He will also be responsible to expand D2C reach through innovative e-commerce strategies and launch of new wellness products.

Commenting on his appointment, Ashwani Gandhi in a statement said, “I’m thrilled to join the Niraamaya family, a well-established and strong brand with a prominent position in the global market in the wellness segment. Our move into the direct-to-consumer space is a natural progression, and I am eager to lead this transformative journey.”

“By expanding our offerings and innovating across all verticals, including the introduction of the ‘Niraamaya Life’ D2C App, we are looking to further enhance and elevate the wellness experience for our patrons worldwide, creating an ecosystem that nurtures health and well-being,” he added.

Ashwani Gandhi has over eighteen years of experience in the digital space. He has previously worked in senior roles at Pfizer, Paras Pharma, Himalaya, and Believe Pte.