Musclemind debuts in the market with launch of ‘Activeleisure’ apparel category

Musclemind has made its debut in the Indian apparel market with the launch of its new category Activeleisure.

The brand is the brainchild of Bharat Gupta, a 4th generation promoter of a leading renewable company and fitness.

Musclemind will offer innovative apparel products for men and women which it claims has been created with its proprietary advanced technologies to bolster functionality.

Commenting on the launch, Bharat Gupta, founder CEO of Musclemind in a statement said, “We are on a mission to create the first activeleisure category of apparel in the world with our cutting-edge products. At Musclemind, we are not just creating clothes; we are creating a revolution with the activeleisure category that is a blend of functionality, style, and comfort.”

“We have dedicated countless hours to rigorous research and development and crafted products that integrate cutting-edge technology into innovative products. With a vision to inspire movement and wellness worldwide, Musclemind is set to redefine the activewear landscape,” he added.

The Musclemind products priced from Rs 2,600 ($30) & above will be available on its official website and selected e-commerce platforms.