Limelight Diamonds opens first store in Udaipur

Lab grown diamond brand Limelight Diamonds has opened its first store in Udaipur to reach more shoppers in Rajasthan. Located at the city’s Ashok Nagar, the boutique was inaugurated by actress Dhanashree Verma and brand executives.

“I am simply in awe of the store and the concept of lab grown diamonds,” said Dhanashree Verma in a press release. “They are made in India and I think every Indian woman will take pride in wearing these diamonds. The best part, their solitaire range is classy with the bold elegance of modern design crafted with the latest technology. They are truly a bigger and bolder upgrade. I congratulate team Limelight for bringing this concept to Udaipur and wish them the very best.”
 
Udaipur’s district collector Arvind Kumar Poswal also attended the store opening along with other local personalities. The store measures over 1,300 square feet and its minimalist décor is designed to reflect the lab grown diamond jewellery it houses.
 
“Having received such fantastic customer response for our brand, it brings me great joy and pride to open up our latest store in Udaipur,” said Limelight Diamonds’ founder and managing director Pooja Sheth Madhavan. “The city’s rich cultural heritage plays the perfect backdrop, complementing Limelight’s vision of combining tradition with modern luxury as we establish our presence here.”
 
Limelight Diamonds has expanded its offline presence across India significantly in the past two years and has a presence in over 35 cities including New Delhi, Mumbai, Kolkata, Varanasi, Hyderabad, Rajkot, Bangalore, and Chennai. “I believe that Limelight’s jewellery will serve as the perfect upgrade for all the people here who would love to move from small diamond studded jewellery to solitaires as well as choose to spend their money wisely,” said Madhavan.