Janavi India collaborates with Pantone for exclusive collection

Luxury cashmere and clothing brand Janavi has joined forces with global colour authority Pantone to launch a collaborative accessories collection of 100% cashmere scarves in Pantone’s colour for 2025, ‘Mocha Mousse.’ 

“Mocha Mousse’ is about slowing down, enjoying life, and wrapping yourself in warmth,” said Janavi India’s founder and designer Jyotika Jhalani, Elle India reported. “With its rich, luxurious textures and hues, it exudes not just style, but a tangible sense of comfort and joy… The warmth, the joy, and the richness of these shades complement all skin types, making it a versatile, timeless addition to any wardrobe.”

The collection is priced from Rs 14,000 to Rs 65,000 and retails on Janavi India’s direct to customer e-commerce store, which ships both domestically and internationally. Some of the collection’s luxury scarves feature the phrases ‘Me Moments’ and ‘joy’ while others are embellished with more abstract patterns. 

“At Pantone, we are constantly observing how the world interacts with colour,” said Elley Cheng, president at Pantone. “We met Jyotika and her team through Bibhu Mohapatra, another designer we had collaborated with. Her passion for colour and its energy was contagious, and it was clear that Janavi’s craftsmanship would bring Pantone’s hues to life in an extraordinary way.”

Jyotika Jhalani launched Janavi in 1998 as a design studio and export house before developing ‘Janavi’ as its own brand in the year 2000, according to the label’s website. Today, Janavi retails at more than 150 department stores across the world and remains a family run business with participation from Jhalani’s children Karishma and Kartikae.