Jack & Jones partners with Myntra’s M-Now for swift apparel deliveries

Apparel brand Jack & Jones has announced its strategic partnership with fashion e-commerce giant Myntra’s M-Now service to offer deliveries of a range of menswear to select locations in Bengaluru in half an hour. 

“Fashion, now faster than ever,” announced Jack & Jones on its Facebook page. “Big news! Jack & Jones is now live on Myntra’s M-Now bringing 300 plus styles to your doorstep starting in just 30 minutes. No more last minute fashion emergencies- whether it’s a sudden date plan, an impromptu party, or just a wardrobe refresh, we’ve got you covered.”

Jack & Jones has also released a campaign to celebrate the launch, with a video showing a man getting invited to a last minute gathering and ordering his party outfit on the spot. “Our latest campaign captures the speed, style, and spontaneity of this game changing partnership with Myntra, announced the label on Facebook. 

The brand has launched 300 products on M-Now for fast deliveries, ranging from t-shirts to jeans and shorts. The partnership also sees Myntra bolster its quick commerce offering as the segment continues to becoming increasingly important in India’s fashion and beauty sectors. 

Myntra’s vice president of customer experience, contact centre, and supply chain Ashish Shuka also announced that the partnership highlights Myntra’s commitment to ameliorating its shopping experience, Apparel Resources reported. The M-Now service is currently available in Bengaluru and the business is working on adding more brands and styles to the offering.