Hair Originals raises $5 million in series A funding round

Hair Originals, a hair extensions brand has raised $5 million (Rs 43 crore) in a series A funding round from 12 Flags Consumer Holdings, Anicut Growth Fund, and Peyush Bansal.

The company will utilise the funds to open experience centres, expand its ‘try-at-home’ service, and research & development initiatives.

Commenting on the funding, Jitendra Sharma, founder of Hair Originals in a statement said, “India is the largest and the only ethical source of human hair in the world. Our Vision is to leverage sourcing advantage and to own complete value chain by manufacturing top quality finished products from India to the World. By doing this, we will ensure complete global disruption in this category by offering highest quality products at best price points globally.”

Dhruv Kapoor partner at Anicut Capital added, “Hair Originals is capturing value in India by building an omni-channel brand of premium hair extension products through supply chain and manufacturing focus. We resonate with Jitendra’s singular focus of building a high-quality hair extensions brand from India for the world and are excited to partner with him on this journey.”

Founded by Jitendra Sharma and Piyush Wadhwani, Hair Originals specialises in premium, ethically sourced, 100 percent natural hair extensions. The brand claims to have grown 3 times year-on-year and aims its expansion to further fuel its growth.