Campus Activewear partners with DC Comics to launch ‘The Dark Knight’ collection

Campus Activewear, an athleisure footwear brand has collaborated with DC Comics and Warner Bros. Discovery Global Consumer Products to launch their new collection inspired from ‘The Dark Knight’.

The limited-edition collection made from PU leather and suede was unveiled through an immersive launch event at its exclusive brand stores in Mumbai, New Delhi, and Surat.

Commenting on the collection, Prerna Aggarwal, chief marketing officer at Campus Activewear Ltd in a statement said, “Over the years we have put style and unique design to the heart of every collection. Today, we introduce The Dark Knight collection to tap the growing interest of the GenZ’s, offering fans an opportunity to embody the spirit of their favourite superhero in every step.”

“I am sure that the collection is a treat for Batman fans and serves as a bold fashion statement infusing every stride with the indomitable spirit of The Dark Knight,” she added.

The Dark Knight collection priced at Rs 1,899 ($22) onwards is available for purchase across Campus outlets, website, and e-commerce platform Myntra.