Amazon Fashion launches flagship sale for summer goods

E-commerce giant Amazon India’s fashion arm Amazon Fashion has launched its ‘Wardrobe Refresh Sale’. Until June 5, the business offers up to 80% off a range of brands while simultaneously launching new collections.

The 14th edition of Amazon Fashion’s flagship sale features over 1,500 fashion and beauty brands to offer a diverse selection of products, the business announced in a press release. During the sale, brands including Meena Bazaar, Kalyan Silk, Kraus, Seiko, Invicta F2 Series, and Fastrack Fleek Series are also launching new collections on the platform.
 
“At Amazon Fashion, we believe in empowering our customers to discover their unique style by offering an extensive selection of brands, trending styles, new launches, rare finds, all at great value and convenience,” said Amazon Fashion’s vice president Saurabh Srivastava in a press release. “Wardrobe Refresh Sale is our strategic bi-annual event for our customers to shop for the latest summer trends. This year, we have expanded to a rich line-up of 650 plus premium brands as we continue to see a demand for premium and luxury brands on Amazon Fashion. With our newly launched features like ‘wear it with’ suggestions from top brands, and existing convenience features like ‘easy returns’, ‘fast delivery’, ‘no convenience fees’ customers can enjoy effortless shopping experience on A.in.”
 
Amazon India is offering its Prime customers 10% cashback of all of their prepaid transactions to incentivise membership of the programme. A number of international premium brands including Michael Kors, Armani Exchange, Emporio Armani, and Diesel are also offering a flat 40% off with no cost EMI.