Aldo opens first elevated concept store in DLF Mall of India

Footwear and accessories brand Aldo has launched its first elevated concept brick-and-mortar store in Noida’s DLF Mall of India. The newly opened store is designed to offer customers an elevated shopping experience. 

“We are super excited to launch Aldo’s first elevated concept store at DLF Mall of India, Noida with a full LED façade,” announced Apparel Group India Private Limited on Linkedin. “Visit the store to shop your favourite styles from the latest collection!” Apparel Group India operates Aldo stores in the country. 
 
The spacious outlet has an open façade, flanked by two wall to ceiling LED screens. Inside the store, the right hand side is dedicated to the brand’s men’s collections including sneakers and office ready shoes. To the left is Aldo’s women’s lines, including a large section dedicated to its collaborative collection with Barbie to celebrate the recent movie release. 

DLF Mall of India measures over 2 million square feet and is located in Noida’s Sector 18. The mall is spread across five zones and six floors with over 350 brands, over 100 of which are in the fashion segment, according to the mall’s Facebook page. 
 
Aldo first launched in 1972 as a footwear brand in Canada. Today, the brand retails globally and has stores across numerous Indian cities including Pune, Mumbai, New Delhi, and Ahmedabad among others.