Adidas, Easy Buy, Basics, Color Plus launch exclusive brand outlets in Thrissur’s HiLite Mall

Indian and international apparel and accessories brands Adidas, Easy Buy, Basics, and Color Plus have all launched exclusive brand outlets in Thrissur’s HiLite Mall as the Kerala shopping centre diversifies its fashion offering with a mix of Indian and international labels. 

“Step into a new world of shopping and leisure,” announced HiLite Mall Thrissur on Facebook, sharing photos of its new brand launches. “Discover top brands now at your fingertips.” 

The new Adidas store launched on HiLite Mall Thrissur’s first floor and retails a selection of sports wear and athleisure for men and women. Launching with a promotional offer of 40% off on select products, the store has an industrial style interior and wall dedicated to sneakers. 

Easy Buy’s store is located on the second floor of the mall and caters to the whole family with its range of value western and ethnic wear. Basics’ new exclusive brand outlet on the first floor of the shopping centre focuses on men’s casual western wear and opened its doors to the public with a number of smart casual styles also available. 

Color Plus opened with an end of season sale and selection of everyday clothing. HiLife Mall launched in Thrissur’s Kuttanelloor neighbourhood in December 2024 and measures 7.4 lakh square feet with a leasable area of 4 lakh square feet.