Actor Rana Daggubati invests in Kingdom of White

All-white fashion and lifestyle brand Kingdom of White has onboarded actor Rana Daggubati as an investor as the business readies for rapid omni-channel expansion across India.

“Investing in brands with a unique story has always been important to me, and Kingdom of White is truly redefining the essence of wearing white,” said Rana Daggubati in a press release. “Their commitment to quality, craftsmanship, and style immediately stood out to me. After exploring their collection, I was genuinely impressed by the versatility and timeless appeal of their designs. This is more than just clothing; it is about creating an elegant statement that resonates with consumers who value simplicity, sophistication, and the art of wearing white. I am thrilled to be part of this journey and connect with those who share a passion for refined, versatile fashion.”
 
Kingdom of White expects its collaboration with Daggubati to play a pivotal role in elevating its retail presence across the country. Outside of his film career, Daggubati has established himself as an investor and entrepreneur and his vision aligns with Kingdom of White’s aim to build a “world of white,” according to the label.
 
“We’re thrilled to welcome Rana Daggubati to our family,” said Kingdom of White’s co-founder Vineet Haralalka. “His investment reinforces our confidence in bringing timeless, effortless style to everyone who appreciates and loves the versatility of white, and will help us grow our footprint across India, while introducing our curated, minimalist styles to more customers.”
 
Kingdom of White creates all-white apparel with a focus on comfort-driven styles. The brand retails through its direct to customer e-commerce store and sales points across India.