Published
October 1, 2024
Children’s and baby wear brand MiniKlub has launched its first brick-and-mortar store in Pune to bolster its retail presence in Maharashtra. Located in the city’s Aundh neighbourhood, the store retails products designed for newborns to children aged eight years old.
“We are thrilled to bring MiniKlub’s exceptional offerings to Pune,” said MiniKlub’s director Anjana Pasi in a press release. “Our commitment has always been to provide a wide range of safe and comfortable apparel and non-apparel items for newborns to eight year-olds. We look forward to becoming a trusted destination for families in Pune and the surrounding areas.”
Inside the new MiniKlub store, shoppers can browse a selection of apparel, accessories, footwear, toys, and travel goods. Designed as a one stop shop for parents, the business launched its new outlet with a range of seasonal offers. The launch also follows MiniKlub’s recent store openings in Ajmer, Bhopal, and Mathura.
MiniKlub was established in 2013 as part of the house of First Steps Babywear. Now an omni-channel business, MiniKlub today counts 58 exclusive brand stores in 26 Indian cities and has a presence in over 450 multi-brand outlets. Online, MiniKlub runs its own e-commerce platform and also has a presence on multi-brand e-commerce platforms including Amazon India, Myntra, Flipkart, and Ajio.
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