Lenskart, an eyewear brand has collaborated with Warner Bros, Discovery Global Consumer Products to launch a DC Superheroes inspired eyewear collection.
The DC x Lenskart collection designed for junior fashionistas comes with comic prints and logos inspired by Batman, Superman and The Flash.
Commenting on the launch, Ramneek Khurana, co-founder of Lenskart in a statement said, “We at Lenskart are super excited to bring the magic of DC Superheroes to our discerning customers through our latest collaborations: Dark Knight and DC X Lenskart. These collections represent a fusion of style and heroism, allowing individuals to express their inner Superhero with every step they take.”
Vikram Sharma, vice president, consumer products at Warner Bros Discovery added, “Our collaboration with Lenskart is a perfect way for DC Superhero fans to take their style to the next level and represent their love for DC. Lenskart is a trendsetting pioneer in eyewear and a perfect partner to bring Batman, Superman and The Flash to fans.”
The DC x Lenskart collection will be available for purchase in store and on the Lenskart website.
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