Innisfree partners with quick commerce platform Blinkit

Innisfree, a South Korean skincare brand has partnered with quick commerce platform Blinkit for instant deliveries on its skincare products.

With this partnership, Innisfree products will be available for purchase on Blinkit’s app with home delivery to customers within 10-minutes.

With the boom in the quick commerce space, Innisfree is confident that this partnership will further boost sales of its skincare products in the Indian market.

Commenting on the partnership, Paul Lee, managing director Amorepacific India in a statement said, “We’re thrilled to announce Innisfree’s availability on Blinkit, India’s leading instant delivery platform. The overwhelming love and support shown by our Indian consumers have encouraged us to expand our presence across all platforms.”

“With the rise of quick commerce, we recognize the growing demand of quick and convenient delivery by the modern consumers, which perfectly aligns with our aim of providing high-quality eco-friendly skincare from Innisfree, now accessible at their doorstep, instantly,” he added.

Founded in 2000, Innisfree products include serums, sunscreens, face masks, and makeup products.