Azorte opens first store in Tirupati (#1681836)

Azorte by Reliance Retail has launched its first brick-and-mortar location in Tirupati. Located at the city’s Tata Nagar on Tuda Office Road, the store retails a wide selection of youthful ready to wear and accessories.

Azorte’s latest store launch bolsters its retail presence in Andhra Pradesh, the brand announced on Facebook. The multi-brand outlet caters to men and women and its new high street location is spread across two storeys with a large double façade rendered in glass.
 
The new store aims to link in person experiences with technology and houses smart changing rooms to elevate the shopping experience, In Fashion Business reported. The store also has mobile scan and go features and self check out kiosks in line with many of its other locations.
 
Shoppers can browse a wide range of Azorte’s private label brands such as its women’s western and fusion wear label Svrnaa, which debuted its colourful range of separates in the store. In store, Azorte also highlights its commitment to sustainability and its use of eco-friendly materials.
 
Azorte has opened a wide range of stores this year across the country in cities including Amritsar, Ranchi, Mangaluru, Bengaluru, Guwahati, Surat, Vadodara, and Jamnagar among others. The brand was launched by Reliance Retail in September 2022.