Sandro Paris launches in India with Reliance Brands Limited, opens store in Mumbai

French luxury ready to wear brand Sandro Paris has opened its first brick-and-mortar store in India in partnership with Reliance Brands Limited. Located within Jio World Drive in Mumbai, the store houses men’s and women’s clothing and accessories. 

“Parisian charm is just a visit away,” announced Jio World Drive on Facebook. “With its perfect blend of refined elegance and playful quirks, Sandro brings the best of Paris to your wardrobe effortlessly. Sandro is now open at Jio World Drive, ground floor. Walk in, and be transported into a French fashion dream.”

The store measures 1,600 square feet and has a minimalist style glass facade. The right side of the store is dedicated to Sandro’s women’s collection and the left side to its menswear designs. 

“Sandro’s eager to connect with India’s dynamic, fashion-forward youth, who appreciate quality and style, and look forward to building a close relationship with this vibrant new audience to become a part of their fashion journey,” said Sandro’s global CEO Isabelle Allouch, India Retailing reported. “This opening in India, is paving the way for broader expansion in South Asia.” 

Sandro Paris was established in Paris, France in 1984 by designer Evelyne Chetrite and her son Ilan Chetrite. The brand is part of French holding company SMCP Group and retails globally.