Vastrado collaborates with India’s Got Latent to expand reach

Apparel brand Vastrado collaborated with comedy show India’s Got Latent hosted by Samay Raina for a special New Year’s episode.

With this partnership, the brand claims to have witnessed strong traction with the Gen-Z audiences. 

The brand also witnessed an increase in revenue growth by 150 percent and a spike in website traffic by 20X.

The panel of judges including Samay Raina, Rakhi Sawant, Aashish Solanki, Maheep Singh, Yashraj and Balraj Ghai.

Vastrado awarded prize money of one lakh each to the winners Yuvraj Gupta and Khushi Saini.
Commenting on the partnership, Vishwanshu Agarwal, founder of Vastrado in a statement said, “India’s Got Latent’s massive Gen-Z appeal aligned perfectly with Vastrado’s vision to connect with our audience meaningfully. Kicking off the year with the episode trending at number one was the icing on the cake.”

Founded in 2021 by Vishwanshu Agarwal and Tushar Agarwal, Vastrado is an apparel brand targeted specifically at the Gen-Z shoppers.