Azorte launches third store in Hyderabad (#1682177)

Reliance Retail’s youth centric fashion and lifestyle business Azorte has launched a new brick-and-mortar store in Hyderabad’s Inorbit Mall to forge deeper connections with the city’s shoppers.

“Just discovered the new Azorte store at Inorbit Mall, Hyderabad, and it’s next level shopping,” announced Azorte on Facebook. “From exploring their latest collection to trying out the smart trial rooms, everything feels so seamless. Plus, the self checkout kiosks are a game changer. Looks like I’ve found my new go to spot for fresh styles and the latest fashion trends.”
 
Inorbit Mall is located in Hyderabad’s Madhapur district. Established in 2009, the mall is operated by Inorbit Malls Private Limited and it houses brands including Arrow, Biba, Armani Exchange, Lacoste, Jaypore, Levi’s, And, Calvin Klein Jeans, and Celio among others.
 
Azorte already counts two other stores in Hyderabad in the city’s Aparna Neo Mall and Sarath City Capital Mall, according to its website. The brand has opened a large number of stores so far this year in cities including Vadodara, Tirupati, Amritsar, Bengaluru, Ranchi, Guwahati, and Surat.
 
The business also recently launched its first store in Mangalore, Azorte announced on Facebook, sharing a video of the new space. The store features smart trial rooms, self checkout kiosks, and other features designed to mix technology with immersive in person experiences. The store is located in the city’s Fiza by Nexus Mall.