American Eagle and Aerie launch first-ever collaboration

American Eagle and Aerie, the two signature brands under AEO Inc., have teamed up for their first-ever collaboration.

Dubbed ‘A Match Made in Denim’, the limited-edition collection feature 34 products that look like denim, but feel like leggings. The range includes pieces such as dresses, jackets, sweatshirts, t-shirts, men’s underwear, joggers, sports bras, intimates, and leggings. 

Inspired by AE’s best-selling jeans, the collection uses the same innovations that have made AEO’s Aerie and OFFL/NE products known for their softness and comfort. The technology used in this collection is called “cool transfer,” which captures the fabric characteristics of AE’s signature denim and transfers them to other fabrics. Additionally, special dyeing and washing techniques were employed to blend the classic denim look with a soft, comfortable feel.

“A Match Made in Denim combines the best of our iconic American Eagle jeans and the buttery softness that makes our Aerie intimates fan favorites by using the magic of innovative technology,” said Jennifer Foyle, president and executive creative director, AE & Aerie. 

“We know our best customers shop across brands and this collection amplifies the power of AE and Aerie, while perfectly showcasing our best-selling categories during this year’s particularly strong jeans cycle. This is the first of many exciting launches we have coming up over the next few months as we head into fall.”

The collection is available exclusively at AEO’s unique retail concept, The Gateway, located in New York City, as well as online at AE.com and Aerie.com.