Good Glamm Group appoints Lauren Bloomer as president of international business

The Good Glamm Group, a direct-to-consumer beauty and personal care conglomerate has strengthened its leadership team with the appointment of Lauren Bloomer as president of its international business.

With this appointment, Bloomer will be the representive for the Good Glamm Group on the board of directors of Wyn Beauty by Serena Williams.

She joins the Good Glamm Group from Becca Cosmetics where she was the CEO. In her new role, she will spearhead the Good Glamm Group’s international growth and expansion.

Commenting on the appointment, Darpan Sanghvi, founder of Good Glamm Group in a statement said, “After a successful launch of our international business, we are now delighted to welcome Lauren to the Good Glamm Group to drive our next phase of growth. Her extensive experience and proven track record in the beauty industry make her the perfect fit to lead our global expansion.”

Lauren Bloomer added, “I’m thrilled to join the Good Glamm Group. With a shared passion for innovation and excellence, I look forward to working with this talented team to advance our vision and establish the Good Glamm as a leading global beauty company.”

With over two decades in the consumer products industry, Bloomer has previously held key global marketing roles at Clinique and Estee Lauder.