Mars Cosmetics partners with Shoppers Stop to strengthen retail presence

Beauty brand Mars Cosmetics has signed a strategic partnership with retail chain Shoppers Stop to strengthen its retail footprint across the country.

With this partnership, Mars products will be available in seven Shoppers Stop locations across key cities, including Ahmedabad, Pune, Bangalore, Kolkata, Vijayawada, Noida, and others.

The company has plans to expand its presence to 40 Shoppers Stop stores nationwide by the end of this fiscal year.

Commenting on the partnership, Rishabh Sethia, director of Mars Cosmetics in a statement said, “We are excited to collaborate with Shoppers Stop, a brand that shares our commitment to quality and customer satisfaction. This partnership aligns with our mission to make Mars Cosmetics accessible to beauty enthusiasts across India.”

“With our products now available at Shoppers Stop, we’re confident that our customers will enjoy a seamless shopping experience, and we look forward to expanding our presence even further in the coming months,” he added.

Mars Cosmetics also retails from its direct-to-customer website and multi-brand platforms including Myntra, Nykaa, Tira, Purplle among others.