Western wear brand Beverly Hills Polo Club has opened a new store in Ranchi’s recently opened Mall of Ranchi to expand its retail presence in the state of Jharkhand.
“We are pleased to announce the opening of Beverly Hills Polo Club’s latest store in Mall of Ranchi making it the 20th store in India,” announced Apparel Group India Private Limited on Linkedin.
The store has an open façade with an illuminated brand logo to the top and flanked by two large LED screens either side. Inside the outlet, there are segments for men’s, women’s, and children’s wear with a large segment dedicated to Beverly Hills Polo Club’s signature colourful polo shirts.
The interior featured dark hued wood, golden polo emblems, and a display area for women’s handbags. The new outlet opened its doors with the brand’s summer 2023 collection which mixes athleisure style logo sweaters with more formal button down shirts.
Beverly Hills Polo Club has opened a number of brick-and-mortar stores recently including its first outlet in Bengaluru which opened at the end of June this year in Konanakunte’s Forum Mall. The business has also recently opened stores in Calicut and Lucknow.
Beverly Hills Polo Club first launched in 1982 and markets itself as an affordable luxury brand. The label’s aesthetic is inspired by both the glamour of Beverly Hills in the US and the heritage sport of polo. Beverly Hills Polo Club has stores across the globe including in the UAE, Egypt, and Turkey among others.
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