Fashion and lifestyle retailer V-Mart opened its 17th store in the state of Bihar in Patna’s Gravity Mall on January 11 with a ribbon cutting ceremony. The brick-and-mortar outlet is the value focused brand’s 454th store in India to date.
“With great honour, we are announcing the successful grand opening of our brand new V-Mart store in Gravity Mall Kankarbagh main road Patna on 11th Jan 2024,” announced V-Mart’s zonal business head Manoj Kumar on Linkedin. “Your presence and good wishes will encourage us to strive for success.”
The store houses a wide selection of women’s ethnic wear, ranging from everyday kurta sets to occasion wear. Offering both traditional wear and trend focused western wear for the whole family, the store aims to draw a diverse customer base.
With the new opening, V-Mart has reached a pan-India store total of 454, V-Mart employee Bablu Samrat announced on Facebook. The store also retails product categories including homeware, home décor, gift items, and kitchen ware among others and launched with a promotional offer of 30% off certain goods.
Gravity Mall is located in Patna’s Kankarbagh district and is home to a food court, gaming zone, and multiplex, according to its website. V-Mart joins brands including Pantaloons, Shoppers Stop, and Lifestyle in the shopping centre.
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