Zoya names Sonam Kapoor as brand ambassador

Zoya, the luxury diamond jewellery brand from the House of Tata has named actor Sonam Kapoor Ahuja as its brand ambassador.

With this association, the brand aims to further strengthen its presence in the luxury diamond market.

Commenting on the association, Ajoy Chawla, CEO of Titan Ltd’s jewellery division in a statement said, “We are happy to welcome Sonam Kapoor Ahuja to the Zoya family. She is an artist and a celebrated style icon who embodies Zoya’s spirit, blending effortless modernity and innovation with a unique and timeless signature, which represents the ethos of our brand.”

Sonam Kapoor Ahuja added, “Zoya and I share a fierce pride in India’s rich tradition of jewellery craftsmanship and a passion to showcase its brilliance to the world. Over the last 15 years, Zoya’s name has become synonymous with rare jewels that have exceptional crafting and resonate with meaning. It is a brand I have long admired, and I am honoured to serve as their ambassador.”

Zoya recently completed fifteen years in India with six boutiques in Bengaluru, Mumbai, Hyderabad, and Delhi along with Zoya galleries in Mumbai, Ahmedabad, Kolkata, Chennai, and Chandigarh.